Business Innovation Guide for Inclusive Design and Accessibility (BIGIDeA)

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In your view, what are the strengths of this prototype?

Good resource for training platforms.

I like the platform design, being very transparent while encompassing both the customer & business ideas as well as size.

I like that this prototype appears to be well rounded, considering the needs of customers, community and businesses equally.
I like the idea of accountability of businesses through customer reviews that are easily accessible to the public. This allows for informed decision making on the part of the customer.

The design challenges are a different approach that might make businesses more interested in getting involved

Great mix of big picture vision and implementable steps.

Continuous improvement, cross-disability, inclusive of all accessibility requirements, promotes business innovation. The prototype has a built-in system for improvement which makes the second question redundant.

like the idea of providing tools and toolkits

Collaborative, user-centred approach. Especially like the idea of 'an online platform that supports customers in finding and reviewing accessible businesses' - empowers consumers and encourages transparency.

Inclusion in a diverse "3 D " aspect of univiversal design. Long history of accessibility experience.

Capacity of the lead organization - university/research based, platform + sharing of info, utilization of customer review

The model is based on inclusive design and it is to benefit customers, businesses and communities. It will be lead by a consortium which can be a strength or make it too large for small businesses. The model provides resources, tools and training which are needed by many organizations. It has a good partner base. It provides for certification at three levels. The model provides for an opportunity to identify gaps

online availability for tools and training

It's focused on all elements of the industry; not just the client or the community. It includes a clear plan for all the branches. Community, Business and Customers

The constant feedback from the customers and the businesses themselves makes the opportunity for new ways to be accessible more realistic.
The resource bank would be a great asset to businesses.

- The platform supports a process whereby businesses that achieve inclusive design will be awarded with certification and their accomplishment will be featured

I like the inclusion of a mapping service that provides open access to services.

It incorporates the ideas and feedback from various stakeholders to created a self improving system.

Has a good idea to support a co-design process between business and customers
Describes processes that will help businesses design and implement facilities and business processes that could lead to a 'certifiable' business that could better serve customers with disabilities
The platform that will be developed in this model will support a certification process
Good description of tool kits available to businesses for things like developing web sites and training for staff
An online searchable guide to help find accessible businesses is a good idea
The IFRC seems to have a strong organizational capacity with experience to design and build systems that seem to have a set of values aimed at truly helping the development of accessible businesses and business processes

Research and resources behind the development of the platform.

Very comprehensive and incorporating existing platforms

I love this prototype! I like that it connects businesses with customers and feel that a business owner is likely to see the value add of having this service. In addition, it connects businesses with businesses. I feel that quite a few businesses do not truly understand that options available and possible solutions when they encounter barriers having a forum to discuss and share ideas will ultimately lead to increased accessibility. I also feel that today many businesses do not feel that accessibility is having an impact on their business -- aside for the time it takes to comply. They haven't heard of fines or even considered the ROI - this system will allow businesses to see a ROI especially if they are connecting with all customers.

it rests on an inclusive process, involving PWD in defining 'success' and certifying access, rather than assuming there is an 'expert' group out there that can do it for us. also it is designed to build the model based on actual experience in the field, iteratively, which I think is essential for this type of complex, emergent community. thirdly, it allows for community ratings but it goes beyond that simple model to try to create direct benefits (innovation) for businesses by providing them with knowledge of best practices.

- Inclusive philosophy

focuses on bigger concept of inclusive design, not just about accessibility and certification; open to working with 3rd party mapping and crowd sourced data providers; collaborative approach between all stakeholders; continuous improvement; involves people with disabilities

The use of a customer rating system.

- Interesting, engaging, and thorough concept that targets all aspects of the community.
- The online rating system is an intriguing concept if correctly monitored - motivational and promotional of inclusivity.
- Emphasis on feedback from the community.
- Includes information on the proposed fee system.
- Access to a variety of resources is appealing - especially for smaller organizations.

How could this prototype be improved?

Too much of a global vision for an Ontario certificate process. Too focused on city and big businesses.

I found the ideas and language to be vague. There was a lot of 'what' would be accomplished with few concrete examples of 'how' the goals would be met.

I also believe that a certification process should be more thorough. It should be clear what the certification is measuring and how it applies to accessibility.

More on sustainability.

Details on how to incentivize businesses could be expanded on a bit more.

Adapt more of a "lay and term/communication."

vague about process, qualified review panel, tool for assessment and needs of small, med, large businesses

The BIG IDeA may be too big for small organizations and the cost would have to be manageable.

Authors need to understand what Tripadvisor is, if they are basing their proposal on it. It is a non-verified review site, which means that anyone can post a review even if they have not been to the venue they are reviewing.
Too focused on design, which form my experience is covered in building codes. Need more focus on employment and customer service.
No info on costs to business. We need to remember business are being squeezed with ORPP and the highest property taxes and utility costs in Canada.
AODA covers business legal responsibility, we need a program that enhances our obligations and allows all businesses to participate at a level they can deliver on.

It is dependent on engaging many businesses over time and constantly growing for success. This may not be sustainable.

- Vague, complex and overwhelming
- Customer reviews may not be AODA related, or factual. Like other sites (e.g. glassdoor) reviews may not be accurate, biased, or able to be verified. Should not be a first level requirement to be certified.

Will businesses be solicited to update their buildings to make it on this list? Will the organization send someone in to make recommendations or is this solely on the business.

Again, very convoluted in explaining the goals and structures to implement a certification program. Make it clear cut and practical. The theories are great, but have little meaning for small and non-profit organizations should do not have the benefit of time and size to create meaningful virtuous cycles.

Certification will be assessed by customer reviews and verification by an expert panel- good idea - question is who appoints the panel and controls the certification process? There is a description of a
"Big Idea Consortium" with what appears to be a voluntary membership from businesses and organizations that want to support the 'Big idea concept". There would be a Board of Directors - still appears to be voluntary - perhaps there could be a stronger participation mode developed.
A general description of benefits and costs to businesses should be strengthened. It's hard to visualize that what is being proposed will result in a nominal membership fee.
Piloting strategy and five year vision contemplate implementation by demonstrating successes along the way rather than a 'forced implementation' of a process - a good idea. Perhaps there needs to be an alternative if the demonstrated success model doesn't meet expectations

This is a large and complex proposal, that could use more concrete examples of the impact for the individual and small business.

would like to see how to include access and input from those in the non-digital world - increasing number of seniors with disabilities not connected - perhaps including libraries as partners to promote access digitally.

My concerns is the pilot and immediate launch, for a system such as this to be successful it needs immediately traction. I would suggested a targeted campaign to variety of industries so that immediately membership is seen as valuable to all businesses. I believe that many businesses feel that AODA doesn't make sense since they are not customer facing. Expanding this to include an employee aspect - such as ratings on businesses that support inclusiveness through hiring practices and employment can also add value.

complex proposal to implement; a little too vague on how certification would work practically; how will this be financially sustainable

- The online rating system should have a verification system implemented, as it may be possible to abuse. This may be costly and time-consuming, but could paint a more accurate image of an organizations ability to provide services.
- Ensure that there are ways to improve inclusivity scores to prevent organizations being unable to escape from a negative reputation despite efforts to improve.

Is this model likely to raise public awareness of accessibility?

Chart summary for "Is this model likely to raise public awareness of accessibility?"

Is this model likely to influence a business to change its practices?

Chart summary for " Is this model likely to influence a business to change its practices?"

Rate this prototype. Five stars is top rating. One star is lowest rating.

My rating

Chart summary for "My rating"
5 stars620%
4 stars1860%
3 stars310%
2 stars26.67%
1 star13.33%